Is it Time to Have Your Own User Conference?

Whether your company has $2 million in annual sales or $100 Million, the reasons (egos aside) for a user conference for technical products such as software, hardware, or almost any business-to-business product, are clear if you ask yourself the right questions. Do you have a large enough customer base? Do your users like your product?  Can you feel their loyalty in conversations and at other shows?   Some call it a “community of users” which is visible on Facebook, or other social media outlets.  They didn’t just buy your product, they love your product.  We understand that Salesforce had only 1,300…